Fashion Wire Daily: the First Word in Fashion


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Ghesquière Departs Balenciaga in Major Surprise November 05th, 2012 @ 00:43 AM

Sao Paulo Fashion Week: Between Optimism and Fear November 02nd, 2012 @ 00:28 AM

London Unveils Men’s Season Schedule November 01st, 2012 @ 00:36 AM

Azzaro Releases Castello Branco October 25th, 2012 @ 00:18 AM

Revenue Soars 22 Percent at LVMH in First Three Quarters October 16th, 2012 @ 00:18 AM

Rykiel Names Geraldo da Conceicao Artistic Director September 21st, 2012 @ 8:12 PM

Brazil’s New London Pop-Up September 21st, 2012 @ 7:20 PM

McQueen Men Returning Home to London September 12th, 2012 @ 7:19 PM

Roitfeld, Mum and Son, Open in Brazil September 07th, 2012 @ 00:54 AM

Berluti Opens to Big-Time Business in London September 06th, 2012 @ 3:27 PM

Stefano Pilati Back with a Bang at Zegna September 05th, 2012 @ 7:10 PM

Hugo Boss Wows in Berlin, Plans for New York July 06th, 2012 @ 00:17 AM

Salvatore Ferragamo: Crusin’ the Louvre June 13th, 2012 @ 11:04 AM

Michel Klein Gains New Backer; Launches Sunglass Collection June 13th, 2012 @ 00:48 AM

Sykes Jettisoned by Aquascutum; Maurer In at Rabanne June 06th, 2012 @ 00:18 AM

Armani Conquers China, Chastises the Pope June 01st, 2012 @ 11:53 AM


Yohji Inks Shoe Deal with Ferragamo

Godfrey Deeny
March 05th, 2009 @ 00:34 AM - Paris

Japanese designer Yohji Yamamoto has signed an agreement with Salvatore Ferragamo to create a collection of ergonomic shoes called Salvatore Ferragamo for Yohji Yamamoto.

Yamamoto plans to unveil the Ferragamo footwear in his fall 2009 runway show in Paris on Friday, March 6, according to a joint press release from the Japanese and Italian groups.

"Salvatore Ferragamo and Yohji Yamamoto are delighted to announce their co-branding project," read the release, calling the deal a "very unique collaboration."

The accord marks the latest tie up between Yohji and a major league brand and follows deals with Mikimoto Pearls, Doc Martens boots, Mandarina Duck for bags and with Moncler for winter coats.

However, Yamamoto's most famous link-up is the popular Y-3 line for adidas, a highly successful collaboration and something of a role model for avant garde designers looking to leverage their global brand names into revenue-producing product lines.

However, the agreement represents a significant departure for Ferragamo, a far more conservative business than its new Japanese partner.

Yamamoto spent time in Ferragamo's Florentine headquarters checking out the family-owned business' museum and archives before designing the line.

The shoes, ergonomic Chelsea boots and hiking boots will be available to consumers in early July in Yamamoto boutiques, Ferragamo flagships and more directional fashion stores. Prices will vary from just under $500 to just over $1,000.

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Fashion Wire Daily: The Last Word in Fashion

* Yohji Extends Y-3 Joint Venture with Adidas

* Versus Hires Jonathan Anderson

* Cacharel Unveils New CEO, in Major Corporate Revamp

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